about
Rebel Lead Lab
What we believe. Who we Support. And why it matters.
Gloria J. Davis | Founder, Rebel Lead Lab
As a bilingual (EN/ES) digital marketing strategist, I focus on practical, high-impact steps that make a real difference — not flashy campaigns that eat up time and budget.
I’ve managed 40+ client campaigns at a national digital marketing agency, run e-commerce sites for luxury brands, built websites from scratch, and revitalized online visibility for businesses starting from almost zero. My approach blends corporate-level strategy with a hands-on understanding of what it’s like to run lean, wear all the hats, and still want your business to grow.
I earned my BA in Economics from Rutgers and have spent my career learning how to identify the right systems, adapt them to real-world constraints, and put them to work for measurable results. Rebel Lead Lab is where I bring that experience together, partnering with owners who want marketing they can actually manage — and results they can see in their bottom line.
Experience You Can Trust
With a background spanning sales leadership, digital marketing management, nonprofit communications, and operations, I bring a wide-angle view to every project.
Today, Rebel Lead Lab specializes in helping:
Who I Help
- Local service businesses building their digital presence
- New and growing nonprofits seeking visibility, trust, and momentum
- Professionals ready for their marketing to catch up with their craft
- Women-owned, Latino-owned, and immigrant-owned businesses looking to expand their reach
Whether you’re starting from scratch or refining your presence, we’re here to help you move forward with clarity and confidence.
Professional Certifications & Credentials
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Google Digital Marketing & E‑commerce
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Local SEO for Service‑area Businesses
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Inbound Marketing Certified
Why the Name Rebel Lead Lab?
Rebel - because going with the flow isn’t the only way forward. Starting a business is already a bold move, and I believe marketing should be accessible to anyone working hard to create change - especially those who’ve had to carve their own path.
Lead - because my job is to help small businesses grow, earn trust, and attract the right leads - all while leading with strategy, clarity, and heart.
Lab - because growth takes experimentation. There’s no one-size-fits-all formula. We stay curious, test what works, and build smart systems that evolve with you.
